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Services/CRM Services

CRM that becomes one source of truth

Harness the power of your customer relationship management platform with Boston SoftDesign. From lead generation to lead-to-cash automation, we unify sales, service, and customer data so every team works from the same picture.

CRM Services
Technologies we support
Salesforce
HubSpot
NetSuite
Zendesk
Salesforce
HubSpot
NetSuite
Zendesk
Salesforce
HubSpot
NetSuite
Zendesk
Salesforce
HubSpot
NetSuite
Zendesk
Salesforce
HubSpot
NetSuite
Zendesk
Salesforce
HubSpot
NetSuite
Zendesk
Salesforce
HubSpot
NetSuite
Zendesk
Salesforce
HubSpot
NetSuite
Zendesk
Salesforce
HubSpot
NetSuite
Zendesk
Salesforce
HubSpot
NetSuite
Zendesk
Salesforce
HubSpot
NetSuite
Zendesk
Salesforce
HubSpot
NetSuite
Zendesk
The opportunity

Your customer data, finally unified

When sales, service, and marketing each keep their own version of the customer, nobody trusts the data. We implement and optimize CRM so your teams share one connected source of truth — and automate the busywork around it.

What BSD does best

CRM that works the way you sell

Sales & Service Clouds

Implementation and optimization that fit your pipeline, not a generic template.

Lead-to-Cash Automation

Automate the journey from lead generation through quote, order, and renewal.

Data Cloud & Integrations

Unify customer data across systems for accurate segmentation and reporting.

Why Boston SoftDesign?

Integration depth behind every CRM

A CRM only delivers when it's connected to the rest of your business. Our decades of integration experience mean your CRM shares clean, governed data with ERP, finance, and marketing.

We approach the work as a partnership — with individual support, transparent communication, and a team that stays on to keep your CRM delivering value.

  • Salesforce, Data Cloud & Service expertise
  • Lead-to-cash automation across connected systems
  • Flexible pricing and ongoing managed support
Our process

From audit to adoption

  1. 01

    Assess

    We review your CRM, data, and the processes your teams run on it today.

  2. 02

    Design

    We design the model, automations, and integrations for a low-risk rollout.

  3. 03

    Deploy

    We implement and migrate alongside your team, with care for live data.

  4. 04

    Support

    Adoption support and optimization keep your CRM delivering as you grow.

Where CRM creates value

CRM, connected end to end

Sales Cloud

Pipeline, forecasting, and automation tuned to how your team actually sells.

Service Cloud

Connected case management and self-service that lifts customer satisfaction.

Data Cloud

Unify customer data for accurate segmentation, reporting, and AI.

Lead-to-Cash

Automate quote, order, billing, and renewal across connected systems.

CRM Integrations

Real-time sync between CRM, ERP, finance, and marketing platforms.

Analytics & Reporting

Dashboards your leaders trust because the underlying data is unified.

26+
Years of IT expertise
Since 1999
250+
Engineers
Onshore & offshore
91%
Customer satisfaction
Net Promoter Score®
100+
Customers
Across 2 continents
Learn with BSD

Insights you can use

Insights

Agentic AI: What's Hype, What's Real, and What CIOs Should Do Next

The Boston SoftDesign team attended the 2025 World of Workato conference in Las Vegas, NV, in August 2025. Our main takeaway was this: AI is a powerful tool with huge potential, but we need to be realistic about where AI is at now—and how organizations can actually benefit from using it.

Get started

CRM, done right

Tell us about your CRM and where the data breaks down — we'll show you the path to one source of truth.